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Esta iniciativa en materia de innovación y creatividad se ha llevado a cabo en diez países europeos

El Proyecto CREATIVE TRAINER II, tras dos años de andadura, ha capacitado a lo largo del continente europeo, mediante su actividad formativa, a 300 trabajadores y empresarios en materia de innovación y creatividad, cumpliendo así con el objetivo de fomentar la innovación en las empresas a partir de la implantación de técnicas de creatividad efectivas.

Grupo de ponentesEstos resultados fueron presentados recientemente por los miembros del consorcio en Graz (Austria), dentro de la Conferencia Internacional celebrada bajo el título "Obteniendo ideas para empresas de éxito". Tras una primera fase de desarrollo del material formativo, con las herramientas y metodologías más eficaces para la generación y evaluación de ideas con potencial innovador, se llevó a cabo una serie de cursos de formación para poner en práctica dichas estrategias, con el objeto de fomentar la creatividad en el empresariado y propiciar nuevas oportunidades y/o estrategias de negocio que les permitan ser más competitivos.

El Instituto Tecnológico de Canarias (ITC), en calidad de socio de dicho proyecto europeo, ha llevado a cabo la formación en el Archipiélago canario a través de sesiones presenciales y actividad online, basándose en casos reales, grupos de discusión y técnicas de role-playing para la aplicación directa de las técnicas aprendidas. Una treintena de empresas canarias participaron en los dos cursos realizados en las islas de Gran Canaria y Tenerife, con una duración de 20 horas en cada actuación formativa.

La Conferencia Internacional que ha puesto el broche al fin de ciclo del proyecto Creative Trainer II contó con la participación, como ponentes, de varios miembros del consorcio que pusieron de relieve la importancia de la innovación como vía de oportunidad para que las Pymes prevalezcan en el mercado global. Este encuentro entre agentes intermedios y empresas ha dejado patente el papel relevante de la innovación en áreas como el marketing, el diseño y la sostenibilidad.

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                    [options] => Array
                        (
                            [relative] => 
                            [pathOnly] => 
                            [detectBrowser] => 1
                            [detectDebug] => 1
                        )

                )

            [/web/templates/itc/css/frontend-edit.css] => Array
                (
                    [type] => text/css
                    [options] => Array
                        (
                        )

                )

        )

    [_style] => Array
        (
            [text/css] => body{font-family:Open Sans, sans-serif; font-size:15px; font-weight:normal; }
h1{font-family:Montserrat, sans-serif; font-size:40px; font-weight:normal; }
h2{font-family:Montserrat, sans-serif; font-size:28px; font-weight:normal; }
h3{font-family:Montserrat, sans-serif; font-size:20px; font-weight:normal; }
h4{font-family:Open Sans, sans-serif; font-size:17px; font-weight:700; }
h5{font-family:Open Sans, sans-serif; font-size:17px; font-weight:normal; }
h6{font-family:Open Sans, sans-serif; font-size:15px; font-weight:normal; }
#cmc-signup-143, #cmc-signup-145{    border-radius: 15px;border: none;
    overflow: hidden;
    width: 410px;
    height: auto;
    display: flex;
    justify-content: center;
    text-align: center;
    margin-left: -200px;}
.row-fluid, .control-group{    margin: 2rem 0;}

.cmc-popup-subscribe{text-align:center}
.cmc-popup-subscribe button{    font-size: 20px; width: 60%;
    border-radius: 50px;}

.cmc-fade, #cmc-signup-143, #cmc-signup-145 {display: none !important;}

.cmc-popup-header{display:none}

.cmc-popup-subscribe{border-top:none;}

.cmc-popup-container input[type=text]{
width:60%;}

.cmc-popup-close{background:white;}

#jform_cmc_groups_EMAIL-lbl, #jform_cmc_groups_FNAME-lbl{
opacity: 0;
    position: absolute;}

.itemid-564, .not-home .n2-section-smartslider{
display:block !important;
    height: 500px;
}

.itemid-564 .n2-ss-slider {
    height: 500px;
}

#sv_apptpro_request{
border:none;
}

.sv_table_cell_name {
    width: 30%;
}
.view-booking_screen_simple input{
    margin: 1rem 0;
}

@media (min-width: 1400px) {
.container {
max-width: 1140px;
}
}
        )

    [_metaTags] => Array
        (
            [http-equiv] => Array
                (
                    [content-type] => text/html; charset=utf-8
                )

            [name] => Array
                (
                    [keywords] => investigación, innovación, desarrollo, canarias, agua, renovables, biotecnología, computación, ciencia, tecnología, sostenible
                    [rights] => 
                )

            [property] => Array
                (
                    [og:title] => 
                    [og:description] => Somos una empresa pública con más de 25 años de actividad que apuesta por la ciencia y la tecnología como piezas esenciales en el proceso de transformación socioeconómica y el desarrollo sostenible de las Islas Canarias.
                    [og:image] => https://www.itccanarias.org/web/images/IconoZonasComunes_Transito512x512.png
                    [og:image:secure_url] => https://www.itccanarias.org/web/images/IconoZonasComunes_Transito512x512.png
                    [og:url] => https://www.itccanarias.org/web/es/actualidad/noticias/final_proyecto_creative
                    [og:type] => website
                )

        )

    [_engine] => 
    [_type] => html
    [mediaVersion:protected] => b69f65ff15e1be2a0742adc0e0478f09
    [helix3] => Helix3 Object
        (
            [document:Helix3:private] => Joomla\CMS\Document\HtmlDocument Object
 *RECURSION*
            [importedFiles:Helix3:private] => Array
                (
                )

            [_less:Helix3:private] => 
            [load_pos:Helix3:private] => 
            [inPositions:Helix3:private] => Array
                (
                    [0] => top1
                    [1] => copyright
                    [2] => logo
                    [3] => menu
                    [4] => helixpreloader
                    [5] => top1
                    [6] => title
                )

            [loadFeature] => Array
                (
                    [top1] => Array
                        (
                            [0] => Array
                                (
                                    [feature] => 
                                    [load_pos] => 
                                )

                            [5] => Array
                                (
                                    [feature] => 
                                    [load_pos] => default
                                )

                        )

                    [copyright] => Array
                        (
                            [1] => Array
                                (
                                    [feature] => © 2024 Instituto Tecnológico de Canarias, S.A.
                                    [load_pos] => default
                                )

                        )

                    [logo] => Array
                        (
                            [2] => Array
                                (
                                    [feature] => 
                                    [load_pos] => default
                                )

                        )

                    [menu] => Array
                        (
                            [3] => Array
                                (
                                    [feature] => 			

				 
				
				
			

		
                                    [load_pos] => 
                                )

                        )

                    [helixpreloader] => Array
                        (
                            [4] => Array
                                (
                                    [feature] => 
                                    [load_pos] => 
                                )

                        )

                    [title] => Array
                        (
                            [6] => Array
                                (
                                    [feature] => 
                                    [load_pos] => 
                                )

                        )

                )

        )

)